Seventeen years of building supply chain strategy and e-commerce operations. From logistics architecture to digital commerce ecosystems, specialising in product architecture, business development, and project management. Building websites and digital experiences for small businesses and creative brands, with a deep belief that operational excellence and creative thinking are not opposites.
Prambani — Jakarta, Indonesia
Web Design and Build
WordPress · Elementor · WooCommerce
E-commerce · WooCommerce · 2025
Handmade gifts brand. Full e-commerce store with product catalogue, two collection series, cart, and checkout. Designed to feel artisan while functioning as a complete retail experience.
blumindrem.com
Brand website · Elementor · 2025
Art-led creative studio built around the philosophy of crown shyness. Narrative-first homepage that leads with concept before content. Includes studio, ventures, and brand philosophy sections.
amertameraki.comNeighbourhood Community
South Tangerang · 2026
Community site · Elementor · 2026
Five-page community website for a neighbourhood group in South Tangerang. Home, about, activities, gallery, and contact. Built for non-technical editors with a warm and welcoming tone.
Coming soonMore projects in progress. Updated as work is delivered.
Start a project →Currently partnering with One Logistics Solutions, leading supply chain consulting, business development, and project management across Indonesia. Seventeen years of operational precision, applied where it matters most.
Visual and written storytelling through photography, art direction, and content strategy. Capturing the quiet moments where light, culture, and meaning meet.
The creative studio behind the work. Amerta Meraki builds brands, experiences, and ventures at the intersection of art, culture, and technology — including Arumgi Travel, Studio Tools, and Blum In Drem.
From scaling nationwide logistics networks to launching digital products and managing regional PMOs, I deliver high-impact work across Southeast Asia through structured leadership, data-informed decisions, and a deep understanding of complex e-logistics systems.

Leading cross-functional assessment projects.

Deliver structured solutions across high-impact transformation.

Deliver structured solutions across high-impact transformation.

Manage large-scale logistics operations across Indonesia.

Leading projects.

Transformation.

Solutions.

Operations.
Developed commercial solution designs aligned with each company's strategy through in-depth business assessments. Led the creation of new business lines and tailor-made supply chain and logistics models, from drop-point solutions, mini-fulfilment, subcontractor and cross-dock distributions, to flat-rate logistics designed for the modern trade market.
— Art & Wayfinding
"I use photography and creative writing to capture fleeting moments, explore complex emotions, and tell stories that resonate."
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